We’re Mid-West Family of Southwest Michigan & Northern Indiana, one of the dominant local content producer serving this region. We are currently in search of a VP of Sales. 

As the VP of Sales, you will earn a salary, percentage of company and personal sales, along with a multi-level bonus structure.  We provide benefits, 401k, and based on the performance, the opportunity to become a shareholder in the company.  That is where Mid-West Family is unique; we are privately owned by the people who work for the company or those who are retired from the company.  We are focused on giving those that succeed more opportunities to grow as well; just ask our employee shareholders that have been with us for 10, 20, 40, and even 45+ years!

This individual should have a hunger for success, be innovative, growth-minded, nimble, inspirational, mission-driven, collaborative, transparent, fun, and tech-savvy.  This person must have high standards dedicated to growing themselves, their team, and the business community by maximizing our product lines.  They will use their financial and business acumen to deliver against business objectives for volume and revenue growth while using strong performance metrics.

We want to empower you to leverage our powerful and successful brands, and influencers, to drive measurable marketing results and thus revenue generation.  Our brands can be found through local radio, streaming, events, interactive websites and apps, and digital services such as targeted display, geo-fencing, and OTT/streaming video.

In this role, you will be responsible for leading the Business Development Team to reach maximum effort through training, coaching, mentoring, tracking, and recruiting.  You will directly supervise the staff, holding them accountable for their performance, including behaviors, so we are positioned to achieve revenue generation goals.

Essential Duties & Responsibilities:

• Impeccable time management skills.
• Embrace change, especially change activated by new technology.
• Understand modern platforms such as social media, apps, and websites alongside traditional media.
• Voracious reader.
• Strong drive for success by the team.
• High ability to work under pressure, stoically if possible.
• Competitive mindset that shows constant desire to grow, improve and never stop trying.
• Stellar interpersonal skills (in person, on the phone, and online via email and social platforms).
• Someone with the ability to build relationships and inspire individuals.
• Understand how to lead and manage people uniquely yet fairly to achieve maximum effort.
• Elite recruitment skills: prospecting potential candidates, interviews, reference checks, making offers, and hiring.
• Attends select client meetings with Account Managers and conducts effective after-call coaching sessions.
• Conducts effective one-with-one meetings with Account Managers weekly. Summarizes discussion and completes a one-with-one recap, and assists Account Managers on specific projects as needed.
• Collaborates with other managers in planning and conducting weekly meetings and training for the department staff.
• Helps oversee all political advertising. Studies and understands political guidelines.
• Manages a selected list of local/regional, trade, and co-promotional clients.
• Facilitates other ways to help the team achieve greater efficiency.
• Meets or exceeds National and local/regional revenue budgets.
• High desire to use research and data to set standards and objectives for the team.
• And other duties as assigned.

Supervisory Responsibilities:

Supervises Account Managers and works in partnership with other managers.

Qualifications:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the basic knowledge, skills, and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and/or Experience:

College preferred but not required.  Marketing and advertising sales experience and 5 years of management experience required.

Language Skills:

First you must be able to own the room.  Ability to communicate precisely and effectively.  Ability to effectively present information in one-on-one, small and large group situations to Account Managers, clients, and other employees of the organization. Ability to construct and write proposals, letters and other documents using correct grammar, punctuation and layout.

Mathematical Skills:

Basic math skills are required. Also, ability to use and understand ratings, rates and all related information preferred. Ability to understand simple to moderate spreadsheets. Ability to construct and understand Account Manager budgets and overall budgets.

Other Skills & Abilities:

Basic knowledge of computers. Ability to work with a wide range of personalities within the team and other MWF teams. Ability to successfully attend to numerous activities, projects and people simultaneously. Be available for occasional overnight travel for company functions.

Certificates, Licenses, Registrations:

A valid driver’s license is required.

Compensation:

Base salary, percentage of overall revenue, as well as multi-level bonuses for reaching specific goals.  Earnings range from $75,000-$100,000+ per year based on performance.  This is a big small market operation.  Cost of living is to your advantage.  We are consistent and stable.

If you are enthusiastic about learning, growing, supporting, and thriving in an innovative environment, then you might just be our new Sales Assistant. The ideal candidate for this position has an entrepreneurial spirit, who works with a sense of urgency and passion, and thrives in a constantly evolving world of marketing & advertising. You will be responsible for managing client advertising strategies, from start to finish. Assisting sellers behind the scenes, and in some cases alongside them, so they can find new business and establish new advertising relationships. Mid-West Family Marketing & Media has a salesforce that work out of Benton Harbor, MI, South Haven, MI, and South Bend, IN. Your primary office will be Benton Harbor, MI, assisting the Business Development team.

As Sales Assistant, you will:

• Process contracts for new or revised orders from our Business Development team and insert their components into our systems for approval by management
• Request production orders, upload audio commercials, to ensure on-air ads are running correctly
• Communicate with teammates and clients to get the necessary information to build orders and send them to our internal teams for successful execution
• Work closely with the Director of Sales and General Sales Manager, the Director of Traffic, and Business Manager to learn, solve problems, and provide innovative solutions to ensure the project is executed to the satisfaction of the client
• Troubleshoot issues with project execution that may arise from time to time
• Manage projects both long-term and short-term for complex campaigns or internal systems
• Pull reports and analytics, where necessary, and provide insight when requested
• Learn all of the products and processes of Mid-West Family Marketing & Media
• Analyze all work produced in the project execution process, and by fellow teammates for accuracy

Your Experience should include:

• Past administrative support, team support, or project coordination experience
• A high comfort level with technology, especially utilizing software in the Microsoft Office suite, as well as utilizing Windows 10
• Experience with project management software such as Monday.com is a plus
• Stellar interpersonal and communication skills focused on customer success
• Attention to detail
• Any background supporting the industries of sales, marketing, broadcast media, advertising, etc. are especially helpful
• Learning new skills quickly and effectively

Benefits include:

• A community-focused and fun team environment in a state-of-the-art facility in Benton Harbor. This is not a remote position
• Be eligible for promotions from within and an opportunity to grow
• Receive extensive on-board training and commitment to initial & on-going improvement
• Potential opportunity to purchase stock in the company (based on performance)
• Compensation includes an hourly base plan of $16.00 plus bonus plan: When you assist the team and they succeed, your pay grows! The total bonus potential: $2,400.
• Medical & Dental Insurance (cost share with company), paid vacation & sick time, 401(k) & match, volunteer community opportunities, and more

If you are excited about the opportunities available at Mid-West Family, please send your resume today! We are an Equal Opportunity Employer.

Email resume and cover letter to Director of Sales, Theresa Timm, tktimm@midwestfamilysouthbend.com

Mid-West Family Market is an employee-owned radio, interactive, digital services and events company operating in 8 markets across Michigan, Indiana, Wisconsin, Missouri, and Illinois. Our mission is simple, but important: hyper-serve our local communities with information, entertainment, and companionship, produced by people who live and work here.

We are proud to call Michigan’s Great Southwest home since 1958, helping businesses large and small build successful branding campaigns that get measurable marketing results. The company has over 40 employees across our three offices and studios in Benton Harbor, South Haven, and South Bend, IN. Many with tenure over 10+ years!

Our brands include Sunny 101.5, Rock WIRX, Y Country, News-Talk/WSJM, WSBT Sports, LIVE, COSY-FM, The Lake,  MoodyOnTheMarket.com, Town Crier Wire, Big Deals!, Michiana Wedding Expo, and more.

Job Details:          A Sales Representative spends 75-85% their time building relationships with members of the local business community to make them aware of the suite of marketing services Mid-West Family Marketing & Media has available to help the business grow both awareness and revenue.  This career is about shaking hands, building trust, and transitioning the local business owner to work directly with our Marketing Success Teams. 

As the dominant local content producer in the region, we empower you to leverage our powerful and successful brands and influencers to bring measurable marketing results.  This career offers a great deal of freedom while being a part of a company that follows core values focused around serving the community. Mid-West Family Marketing & Media provides you with extensive training and resources to support your success.  This includes one-on-one and group training with our On-Boarding Specialist, who is here to support your success and lead you toward a path of professional growth.

Experience:          Prefer experience in sales and marketing, but we are willing to train and develop new people to the business.

                              Require:  Superior relationship skills, excellent listening skills, computer skills, ability to work alone as well as in a team setting, digital and social acumen required, ability to drive for work, and ability to work remotely without direct oversight.

                              Prefer:  Experience developing and selling marketing ideas and concepts, creative right brain thinking.

Requirements:     The ability to build professional and individualized relationships with local business owners.

                              The ability to be a self-starter without direct oversight.

                              The desire to learn on an on-going basis.

                              High problem-solving skills.

                              Represent and communicate the Mid-West Family Marketing & Media suite of products and services.

                              Quantify the wants and needs of the local business owner swiftly.

                              Handle all aspects of the relationship with the local business owner.

                              Have a high level of business aptitude, and have the capacity to talk about money (either to learn about the business, determine budget, or ask for the agreement and collect when necessary)

                              Strong oral and written communication skills.

                              Valid driver’s license and have reliable transportation to perform work duties.

                              Well-groomed and dress professionally.

Compensation:    Full-Time range between $60,000-$100,000 in year one but could be higher based on prior experience.

Additional Info:   Mid-West Family Marketing & Media is an equal opportunity employer.

Contact Details:   Email cover letter and resume to tktimm@midwestfamilysouthbend.com